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The Future of Printer Technology Has Arrived

The Future of Printer Technology Has Arrived

We’ve got exciting news for your Shop or Showroom! We recently invested in two state-of-the-art “Kornit Atlas” textile printers to provide you with a more outstanding end product. Read more about how this investment will pay off for you and your customers.

Maybe you’re not a printing-tech nerd, but you don’t have to be to be impressed by these new printers. Each one is the size of your bedroom and has all the bells and whistles. What does it do for you? It gets your customers into their new t-shirt faster and keeps that shirt looking better and lasting longer. It’s also the most eco-friendly printer on the market.

Shorter delivery times

We’re a print-on-demand provider, which means we print our products when we receive orders. However, our delivery and production times are competing with e-commerce providers who stock up their products and only need to ship them. The competition can be harsh—which is why it’s so important for us to process your orders as quickly as possible and keep your customers coming back for more.

Kornit’s new top-of-the-range model helps us produce 30-40% more prints per hour compared to other models. This means that our products are finished and dispatched faster, which is absolutely vital for your customers’ satisfaction.

We’re already running two Atlas printers at our US production sites in Henderson and Greensburg. You can see the printers in action here:

Our next step will be to introduce the mighty Atlas to our production sites in Europe to help our business grow there as well.

 Higher print quality

Maybe you’re not a printing-tech nerd, but you don’t have to be to be impressed by these new printers. Each one is the size of your bedroom and has all the bells and whistles. What does it do for you? It gets your customers into their new t-shirt faster and keeps that shirt looking better and lasting longer. It’s also the most eco-friendly printer on the market.

Shorter delivery times

We’re a print-on-demand provider, which means we print our products when we receive orders. However, our delivery and production times are competing with e-commerce providers who stock up their products and only need to ship them. The competition can be harsh—which is why it’s so important for us to process your orders as quickly as possible and keep your customers coming back for more.

Kornit’s new top-of-the-range model helps us produce 30-40% more prints per hour compared to other models. This means that our products are finished and dispatched faster, which is absolutely vital for your customers’ satisfaction.

Our next step will be to introduce the mighty Atlas to our production sites in Europe to help our business grow there as well.

Higher print quality

These technological monstrosities aren’t just speedy—the quality also sets the bar high. The Atlas printer uses novel ink pigments to create a dazzlingly intricate and varied color spectrum. This makes it possible to display any number of colors: a prerequisite for an unsurpassed wealth of detail on both light and dark garments. The special chemical mixture of the ink makes the prints more elastic and tear-resistant—so your products become more durable. Longer-lasting products and brighter prints make for very happy customers.

Sustainable and expandable

Another advantage of the special ink used by the Atlas is that it is absolutely non-toxic and 100% biodegradable. Since Kornit’s printing system works on a completely waterless basis, it is the most environmentally friendly digital printing solution on the market. These printers can also be used to process the upcoming additions to our product range, making the Atlas a clever investment in the future of your selling experience with Spreadshirt. May you reap the benefits!

Any questions about the new machines? Which new products do you most want to see added to your assortment? Let us know in the comments!

3 comments Write a comment

  1. The competition can be harsh – ESPECIALLY WITH PRINT QUALITY.

    Our competitors are using screen-printing and digital print CAN’T compete against screen-printing because the quality is TERRIBLE! Only flex printing can compete with screen-prints. But not anymore, because you’re removing it.

    Spreadshirt is not doing this move to help partners or to increase quality as they pretend. They are doing it only to reduce production times and maximize their profits while sacrificing quality by removing flex printing. It makes sense for Spreadshirt to increase production times by 40% but the partners don’t get any significant benefit out of it.

    We don’t care about printing delays. We care about print quality. This is where the competition is.

    It’s not about being the fastest printer. It’s about being the highest quality. That’s how you build customer retention.

    REMOVING FLEX PRINT IS A VERY BAD MOVE.

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