What Your T-Shirt Color Says About You

What Your T-Shirt Color Says About You

Red is energetic, blue is calming, white is peaceful – these associations are common sense. We traveled over the rainbow to dive a bit deeper into the psychology of your favorite T-shirt color.


Simply put, red is the color of passion. However, passion can mean different things to different people. To some, red may indicate passionate love. Whereas for others, red is characterized as a different sort of passion – the combative and aggressive type. Unlike other mammals, the human eye is very sensitive to the color red and sends warning signals to the brain when confronted by it.

For these reasons, red can cause a variety of intense reactions. These reactions vary between sexual attraction, admiration, or irritation. While red can be a great color to wear if you are feeling some sort of way, you might want to reconsider it when giving presentations or meeting new people. Much like a stop sign, if you wear red in the wrong situation it can have adverse effects.


A bright lemon-yellow color can help one concentrate, making it another powerful signal color (and maybe a nice T-shirt option for your next big exam!) Often, the color yellow is associated with cheerfulness, warmth, and optimism. It’s no wonder we derive these feelings from yellow – it’s the color of the sun.

On the other hand, it has been said that yellow can indicate greed and envy. So, if life hands you lemons – will you make lemonade?


Oh, the many shades of blue! Blue can be as vast as the sky or fathoms deep in the sea. Dark and cooler shades of blue are perceived as cold and repellent. Warmer tones of blue, like teal or periwinkle, come across as trustworthy. The complexity and consistency of blue is what makes it the color of harmony and balance.

Did you know that before the second World War, baby girls were dressed in blue because it was perceived as more delicate and feminine? After the war, there was a social shift and boys were dressed in blue, the color we most often associate with masculinity today. Regardless of gender, a baby blue bodysuit is always a good idea!


In the 50s and 60s, wearing black was associated with rock and roll. Today, the color has less stigma and is very popular for its versatility. Worn with a nice pair of trousers and loafers, a black polo shirt can bring any look together.

People will no longer think you’re a hardcore glam-metal fan when you wear black -you’ll just look chic and well-dressed.  


In many cultures, white represents new beginnings. In Brazil, for example, people wear white to greet the New Year. As a society, our relationship to the color white is a bit outdated. For example, in the past a white wedding dress was meant to symbolize purity and innocence. White wedding dresses are still worn today because of this tradition.

There is nothing as crisp and satisfying as a white T-shirt. Why not add a twist to the classic white T-shirt and customize it?


The color of nature and prosperity – green indicates growth. In Chinese culture, the jade stone is considered sacred. While green has many positive connotations, it can also indicate immaturity or fickleness. Take the common saying that “the grass is always greener,” for example.

If you love wearing green, you are probably more of a down-to-earth, friendly and compromising type.

This was just a little glimpse into the psychology behind your favorite color. Hopefully you learned something new about why you might be attracted to certain colors. If you want to show the world your favorite color (maybe you even found a new one) be sure to check-out our custom T-shirt designs.

What’s color is your favorite T-shirt? Is there a design on it? Let us know!

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