The Grand Plan Unfolds in U.S. and Abroad Featuring Increased Market Share and Growth
Spreadshirt, the self-expression global e-commerce company, is proud to share financial data from 2017. The 15-year-old enterprise delivered record profits, despite most of the competition losing ground last year. In 2017, Spreadshirt’s hyper focus on the U.S. market paid off with an increase in growth, exceptional profit margins, producing $9.5M EBITDA. With simplification, focus and strategic technology investments, Spreadshirt had a remarkable year hitting a total revenue of more than $120 million globally and a revenue of over $27 million in the U.S. alone. The self-expression global company has seen great success with a year over growth rate of 18% from 2016 to 2017, recording a significant increase in the number of Marketplace Partners – +81% in the U.S. and +77% globally.
“Our U.S. centric strategy is working as we are rapidly gaining visitors and traction in this key market with an impressive 50% market share growth – and we are now in 5thplace for overall traffic and visitors as compared to the competition,” says Philip Rooke, CEO of Spreadshirt. “We continually add new products, shipping close to 5 million products in 2017. This year we are making an aggressive move to go beyond apparel and accessories and enter into the new wall art sector.”
Spreadshirt is also very proud of their 2017 accomplishments in the partner sector. With over 80,000 active selling partners and the biggest increase in sellers coming from Marketplace designers, Spreadshirt has seen a 26% increase in global commission payout, paying nearly $20 million to partners. An EU based partner was the first ever Spreadshirt shop owner to earn nearly $1.2 million in commission. This particular partner launched their shop in 2016 and accelerated to the top earning spot with clever social media marketing, great ideas, and excellent fan engagement, all in just one year. The second top earner based in the EU, notched a spot at over $1.1 million and the third top selling partner was a U.S. based YouTuber, earning nearly $600,000 in just a few weeks, with great success from a lucrative viral campaign.
In 2017, Spreadshirt shipped to 166 countries, including new countries like Burundi, Central African Republic, Eritrea and Comoros that demonstrate the extensive international reach. They are on a mission to bring great designs and messages beyond the digital world to share with their global fans.
Additional Notable Milestones from 2017:
- 25% increase in the number of uploaded designs over the prior year
- Average of 283,000 designs uploaded per week
- Average of 40,300 designs uploaded per day
- 55% of all traffic came from mobile devices
- Mobile traffic increased 4.6% from 2016
- 40% of all orders were placed from a mobile device
- Mobile orders increased 36% from 2016
- Globally the licensing business grew by 46%
The infographic can be downloaded here (jpg).